The Brains Behind Divalysscious Moms

Lyss Stern was all set for the coming birth of her first son; her hair was blown out and her nails were manicured. She was determined to keep her image of a chic New Yorker -- no matter what. While settling into motherhood, she realized that it was not necessary for a woman to lose her style, confidence and “divalyssciousness” while caring for a baby.

There were no companies that catered to the needs of a mother who did not want to give up her high heels and make-up. Armed with a double masters degree in early education and communications, Stern set out to combine her creative skills, chic sense of style, networking abilities and love of children to create Divalysscious Moms. She felt that this was the much needed haven for moms who were seeking to reclaim their fabulousness. Divalysscious Moms would create a forum that would address all their needs while also focusing on their children.

“Children are only as happy as their moms, if the moms are not happy the kids are not happy,” explains Stern.

The organization took off immediately and became the go to place for chic New York moms who wanted to maintain and keep their pre-baby fabulousness.

In 2006, Stern was asked to write a weekly column for the New York Sun’s style section. The column was called Divalyssciously Yours, where she discussed upcoming events – shopping parties and special movie screenings as well as the must-have items to keep you “divalysscious.”

Stern has appeared numerous times on television, including The Today Show, CNBC and MSNBC where she discussed Divalyssiousness and the boom of moms who want to retain their fabulousness while enjoying being moms.

This year, Cookie Magazine has made Stern their lifestyle correspondent, where she gives advice and shares her knowledge for a variety of TV and media outlets.

In April 2009, Stern will launch her much anticipated book, “If You Give a Mom a Martini… 100 Ways to Find 10 Blissful Minutes for Yourself" published by Clarkson Potter/ Random House filled with advice from high-profiled mothers in the country. Supermodel and Supermom Christie Brinkley has written the forward.

Stern lives on the Upper East Side with her husband, Brian an Uber Agent in the talent industry and their two wonderful sons – Jackson and Oliver and their Wheaton Terrier, Zack Taylor.



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